Tag Archives: Press
Got Klout? Measuring Your Law Firm Social Media Efforts
Many thanks to our Business of Law guest blogger Kevin Aschenbrenner of Jaffe PR who provided some truly useful information on how law firms can gauge the effectiveness of their social media programs. Read on…. One of the most frustrating aspects of actively working on law firm social mediaefforts is the feeling that you’re in a vacuum. You often …
Marketing and PR Social Networking Best Practices
The Business of Law Blog Spot at the National Law Review recently featured Amy Juers of Edge Legal Marketing who shared a great top ten list of Social Networking Best Practices and a great video on businesses implementing social media strategies: When should your team get involved in social networking marketing tactics, and which sites …
Twitter Do’s & Twitter Don’ts
As included in the Business of Law Section of the National Law Review Tom Ciesielka of TC Public Relations provides some solid Do’s & Don’ts for Twitter: With millions of unique visitors each month, Twitter is still at the top of the social media game. Some people still use Twitter to catalog boring details …
Meeting Your Match – Law Firm Publicists as Matchmakers between Law Firms and Media
National Law Review Business of Law contributor Tom Ciesielka of TC Public Relations highlights a legal publicists role in law firm relations with the media. I sometimes like to promote myself as an expert matchmaker. You want a date with the media? You got it. You want to get to know a certain reporter better? …
National Law Review’s Student Legal Writing Contest – October is Health Care Month!
Alert the Media! The National Law Review is offering law students the opportunity to publish their work in the months of October & November. No entry fee is required. Entries will be judged and the top two articles chosen will be featured in the NLR monthly magazine prominently displayed on the NLR home page. Up to …
BP Mismanages a Coffee Spill and the Best of @BPGlobalPR
Not surprisingly, the whole world pretty much hates BP now. And more and more people are lashing out against the oil conglomerate with attacks. Some are vicious advocacy campaigns that include pocket-hurting measures like boycotts. Others are vicious satirical jabs at a company whose reputation is being destroyed, piece by piece, day by day. Here …
Crisis Communication Plans Provide the Framework of How to Manage a Crisis Effectively
Guest Blogger Paramjit L. Mahli of of SCG Legal PR Network provides some helpful guidelines on crisis PR management techniques. What will your firm do in the face of an unexpected emergency? Crisis communication plans provide an organizational framework of who will be responsible for which specific task, when and if a crisis should occur. …
Why Attorneys Should Be Working with the Press, Instead of Against Them
Guest Blogger – veteran journalist and PR Pro Paramjit L. Mahli of SCG Legal PR Network provides some very tangible and usable pointers related to attorney – press relations. You know that public relations is an important aspect of your business development strategy. But do you know the appropriate plan of action to take in order …



