London Out and Proud Corporate Counsel Award Reception – November 14, 2013

The National Law Review is pleased to bring you information about the upcoming Out & Proud Corporate Counsel Award Reception.

2013 London Out & Proud Ad

When

November 14, 2013 | 6:00-8:00 PM

Where

The Club at the Ivy, London, UK

The National LGBT Bar Association is proud to honor legal professionals who advance LGBT equality through words and actions to create more secure and welcoming workplaces. We invite you to join us as we honor our outstanding corporate counsel and straight allies for their efforts to recognize and expand LGBT legal diversity in the profession.

London Out and Proud Corporate Counsel Award Reception – November 14, 2013

The National Law Review is pleased to bring you information about the upcoming Out & Proud Corporate Counsel Award Reception.

2013 London Out & Proud Ad

When

November 14, 2013 | 6:00-8:00 PM

Where

The Club at the Ivy, London, UK

The National LGBT Bar Association is proud to honor legal professionals who advance LGBT equality through words and actions to create more secure and welcoming workplaces. We invite you to join us as we honor our outstanding corporate counsel and straight allies for their efforts to recognize and expand LGBT legal diversity in the profession.

9th Annual General Counsel Institute – November 7-8, 2013

The National Law Review is pleased to bring you information about the upcoming 9th Annual General Counsel Institute.

GCI%209%20Ad%20Nov%202013

When

November 7-8, 2013

Where

New York, NY

In today’s rapidly evolving business environment, change is a way of life – in your company, your legal department and your own legal career.

The combined forces of a fluctuating economy, exponential growth in technology, and the constant evolution of both law and corporate culture require a resilient and agile legal workforce. As in-house counsel, your ability to offer practical and deliverable solutions to the complex challenges facing your company will maximize your legal department’s value and solidify your position as a valued business partner.

At GCI, you will be inspired by powerful personal stories of resiliency. You will explore current legal issues and develop best practices to anticipate and respond quickly to your clients’ needs. Through substantive legal workshops and the open exchange of ideas with senior lawyers facing similar challenges, you will improve your skills to address issues head on, drive positive changes in your own legal department, and marshal the strength not just to survive, but to thrive in a world of constant change.

Resilience is the power to understand the challenge and to recognize the opportunities. You will leave GCI with a personal plan to incorporate today’s critical skill of resilience into your role as in-house counsel.

Prior GCI participants have come from throughout the U.S., Canada and Europe and included counsel from large Fortune 100 to small private companies to non-profit organizations.

• Attend plenary sessions with leading general counsel and distinguished
speakers.
• Participate in CLE-eligible workshops led by subject matter experts.
• Enjoy opportunities for informal networking throughout both days.
• Interact with general counsel and other senior corporate counsel in
informal settings and optional evening activities.

5 Ways to Boost Your Search Engine Optimization (SEO) Right Now

The Rainmaker Institute mini logo (1)

On October 21, I posted an interview that originally appeared on LawMarketing.com about the latest Google Penguin update andwhat it may or may not have done to affect legal websites.

John Jantsch over at the Duct Tape Marketing blog had a good post last week about the 5 ways you can boost your SEO right away, taking into consideration the latest Google search engine update:

1. Boost your social share. Google is giving a lot more juice to social share signals, so add the Google +1 and Facebook Like or Share buttons at the top of each page of your website or blog.

2. Use larger embedded images. This can help your blog posts you put on Facebook get shared more, and sharing is the name of the game right now. Facebook recently redesigned their posts to make images a lot more prominent; the new standard for images is 600 x 1200 pixels.

3. Zero in on long tail keywords. In a competitive category like law, going after the long tail keywords that people use to search for your services will help your SEO. Jantsch recommends using Long Tail Pro, a keyword research tool that is easy to use and inexpensive.

4. Use micro data with rich snippets. If you use WordPress for your blog or website, be sure to add the micro data plugin. Micro data is HTML code used by search engines to identify categories of text and Google uses it to understand website pages better. You can learn more about this on Google’s Webmaster blog.

5. Build relationships with authorities for your category. Just like it is important to build a good referral network offline, it has become increasingly important for you to do it online – it’s just known as building authority relationships. Find authors in your practice area that rank high in search and find ways to connect with them to foster a value-added relationship.

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ARMA LIVE! 2013 58th Annual Conference and Expo – October 28 – 30

The National Law Review is pleased to bring you information about the upcoming ARMA LIVE! 2013 Conference.

ARMA

When

Monday, October 28 – Wednesday, October 30, 2013

Where

Las Vegas, NV

The Premier Event in Information Governance brought to you Bigger, Better, and More Colorful! When ARMA International comes to Las Vegas, you should expect the most comprehensive educational and networking experience in information governance. And, you should expect it to happen on the Las Vegas strip.

In a word…VIVA!

ARMA Live! Conference 2013 (ARMA 2013) offers inspiring speakers to motivate, the best in the business to educate, and cutting-edge best practices and technology tools to stimulate your quest for career growth. The knowledge and skills you will take away from ARMA 2013 will push you over the top as an even more valuable asset to your organization.

9th Annual General Counsel Institute – November 7-8, 2013

The National Law Review is pleased to bring you information about the upcoming 9th Annual General Counsel Institute.

GCI%209%20Ad%20Nov%202013

When

November 7-8, 2013

Where

New York, NY

In today’s rapidly evolving business environment, change is a way of life – in your company, your legal department and your own legal career.

The combined forces of a fluctuating economy, exponential growth in technology, and the constant evolution of both law and corporate culture require a resilient and agile legal workforce. As in-house counsel, your ability to offer practical and deliverable solutions to the complex challenges facing your company will maximize your legal department’s value and solidify your position as a valued business partner.

At GCI, you will be inspired by powerful personal stories of resiliency. You will explore current legal issues and develop best practices to anticipate and respond quickly to your clients’ needs. Through substantive legal workshops and the open exchange of ideas with senior lawyers facing similar challenges, you will improve your skills to address issues head on, drive positive changes in your own legal department, and marshal the strength not just to survive, but to thrive in a world of constant change.

Resilience is the power to understand the challenge and to recognize the opportunities. You will leave GCI with a personal plan to incorporate today’s critical skill of resilience into your role as in-house counsel.

Prior GCI participants have come from throughout the U.S., Canada and Europe and included counsel from large Fortune 100 to small private companies to non-profit organizations.

• Attend plenary sessions with leading general counsel and distinguished
speakers.
• Participate in CLE-eligible workshops led by subject matter experts.
• Enjoy opportunities for informal networking throughout both days.
• Interact with general counsel and other senior corporate counsel in
informal settings and optional evening activities.

Women In-House Counsel Practice Resiliency

NAWL_logo-logotype_CMYK

The National Association of Women Lawyers (“NAWL”) is a national voluntary legal professional organization devoted to promoting the interests and progress of women lawyers and women’s legal rights.  Founded in 1899, long before most local and national bar associations admitted women, NAWL serves as an educational forum and an active voice for the concerns of women in the legal profession. NAWL is about solutions, both for workplace issues facing women lawyers and for societal problems confronting women in our nation and worldwide.  NAWL continues to support and advance the interests of women in and under the law, and in so doing, supports and advances the social, political, and professional empowerment of women. Through its programs and networks, NAWL provides the tools for women in the profession to advance, prosper and enrich the profession.

In 2006, NAWL challenged corporations and law firms to double the number of women general counsel and equity partners from 15% to 30% by 2015.  Recent statistics indicate that the number of women general counsels in the Fortune 500 hovers around 21% whereas women equity partners at the AmLaw 200 has remained stagnant at barely 15%.  We should be heartened by the success of women in corporate legal departments and wonder why women in the AmLaw 200 have not moved the needle at all, and in fact, have given up some ground.  The progress we have made has been buoyed by the women who came before who have mentored, sponsored and brought along those behind them.  It is also due to the fact that women are resilient.  It is that resiliency that NAWL will celebrate with its 9th Annual General Counsel Institute (“GCI”) that brings together senior in-house women lawyers to learn from each other, inspire each other and take away information that will help them achieve their professional, as well as personal, goals.

This year’s GCI, “Resilience:  Thriving as In-House Counsel in Changing Legal and Business Landscapes,” will be held at the Intercontinental Times Square hotel in New York City on November 7 and 8, 2013.  Highlights of the event include the plenary sessions:

  • Resilience – an interactive opening session acknowledging resilience in the present day, and beginning the process of harnessing that resilience for future success;
  • Thriving in the Face of Challenge – presented by a panel of successful general counsels;
  • The Fundamental and Fragile Bond:  Trust and the Modern Workplace – a panel discussion of the effect that trust, or a lack thereof, has on the advancement of women in the workplace based on research conducted by Catalyst; and
  • In-House Counsel in the Crosshairs, the story of Lauren Stevens, former Associate General Counsel of GlaxoSmithKline who was indicted on – and eventually exonerated of – claims of making false statements and obstruction of justice.

In addition to the plenary sessions, there will be three tracks of breakout sessions on topics critical to the success of in-house counsel:  Hot Topics; Training for New Terrain as In-House Counsel; and Being Brave in the New Legal and Regulatory World.  Participants will also be inspired by the powerful personal stories of resilience by luncheon keynote speakers Michelle Banks, Executive Vice President, General Counsel, Corporate Secretary and Chief Compliance Officer of Gap Inc., and Liz Murray, author of Breaking Night: A Memoir of Forgiveness, Survival, and My Journey From Homeless to Harvard.

With its substantive legal workshops, the open exchange of ideas with senior lawyers facing similar challenges and the inspiration of the keynote speakers, participants will improve their skills, drive positive changes to their legal departments and not only survive, but thrive in a world that is constantly changing.  For more information on GCI9, visit www.nawl.org.

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