The National Law Forum

The Blog of the The National Law Review

Category Archives: Website Management

3 Things You Need To Know About Penguin 3.0

Penguin is an algorithm from Google that judges the quality of links that you have pointing to your site. Inbound links, sometimes called “backlinks,” to your website are one of the factors that Google’s algorithms use to rank websites in its search results. Google uses the Penguin algorithm (or filter) to punish link profiles that …

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Are You Ready for the Coming Explosion of Cybersquatting?

  The next wave of domain-name barbarians is gathering outside the gates. Here’s what you need to do now to keep your trademarks, and your e-commerce, safe. Almost every business has had to deal with cybersquatters – pirates that launch web sites designed to divert customers by using domain names that mimic the business’s trademarks. …

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How Lawyers Can Leverage LinkedIn to Build Their Practice, Part 1 of 2

I think we can all agree that building long-term, meaningful and influential relationships is foundational to a successful legal practice. People don’t hire law firms; they hire an attorney. The more people you connect with, the more opportunities you have to build meaningful relationships, and the more potential clients you can generate. With over 225 million members …

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5 Ways to Boost Your Search Engine Optimization (SEO) Right Now

On October 21, I posted an interview that originally appeared on about the latest Google Penguin update andwhat it may or may not have done to affect legal websites. John Jantsch over at the Duct Tape Marketing blog had a good post last week about the 5 ways you can boost your SEO right away, taking …

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Need Ideas for Your Legal Blog? Here’s a Bunch

If there is one thing I hear over and over again from attorneys when it comes to blogging, it’s this:   “What do I blog about?” The reason to have a blog is to establish your authority as an expert in your field of practice. You must keep your target market in mind at all times when …

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