The National Law Forum

The Blog of the The National Law Review

Category Archives: Legal Marketing

Marketing: How to Identify Your Ideal Target Market

When it comes to marketing your law firm, identifying your target market is job #1.  If you don’t do that, nothing else you do will matter. Many attorneys may struggle with developing a concise, detailed description of their target market, but it is vital that you do this or your marketing efforts will fall flat. …

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Content Marketing for Law Firms with John McDougall

Listen as we speak this week with John McDougall, CEO of McDougall Interactive, on content marketing for law firms. Nicole Minnis:  Hi. This is Nicole Minnis again, with the National Law Review. I’m here today with John McDougall, president of McDougall Interactive and author of LegalMarketingReview.com. We spoke last time about Authority Marketing and thought …

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